Technology moves at lightning speed, putting the world (of dating) at our fingertips and giving suitors a more efficient means of getting ROI on their efforts. Just think of the effort it takes to call someone and set up a date — getting up the balls, figuring out what you are going to say, doing it, then following through on the plan. Or you can group text 3 people you are “talking to” simultaneously and see who’s up for a night cap at your place…

From a Techromance article on a 2011 study suggesting that texting and Facebook get people under the covers faster than ever.

And with new apps and social services like Bang with Friends, Tinder and MeetMoi, the technology that facilitates getting laid is getting more efficient.